Cookie Policy
Understanding How BrightSkill Uses Tracking Technologies
Last Updated: January 15, 2025
What Are Cookies and Tracking Technologies?
When you visit brightskill.com, we use various tracking technologies to enhance your experience and understand how our platform is used. Cookies are small text files that websites place on your device to remember information about your visit. Think of them as digital sticky notes that help us recognize you when you return and customize your experience accordingly.
Beyond traditional cookies, we also employ other tracking methods including web beacons, pixel tags, and local storage technologies. These tools work together to provide you with a seamless experience while helping us improve our financial analysis platform and educational resources.
Types of Tracking Technologies We Use
Essential Cookies
These are absolutely necessary for brightskill.com to function properly. They enable core functionality like secure login access, shopping cart features, and basic navigation. Without these cookies, you wouldn't be able to access your learning dashboard or complete course registrations.
Functional Cookies
These enhance your user experience by remembering your preferences and settings. They store information like your preferred language, course progress, dashboard layout preferences, and accessibility settings so you don't have to reconfigure them each time you visit.
Analytical Cookies
We use these to understand how visitors interact with our platform. They collect anonymous information about which pages are most popular, how long people spend learning, and which financial analysis tools are used most frequently. This helps us improve our content and user experience.
Marketing Cookies
These track your browsing activity to provide relevant content and course recommendations. They help us show you learning programs that match your interests and ensure our communications are tailored to your professional development needs in financial analysis.
How Tracking Enhances Your Experience
Our tracking technologies work behind the scenes to make your learning journey more efficient and personalized. When you log in, cookies remember your authentication status so you don't need to re-enter credentials when navigating between course modules. They also track your progress through learning programs, ensuring you can pick up exactly where you left off.
Practical Examples of How We Use Your Data
If you're halfway through our Financial Analysis Fundamentals course, cookies ensure your progress is saved and the next lesson is ready when you return. When you download resources or bookmark specific financial models, this information helps us suggest related content that supports your learning objectives.
For our South African users, tracking also helps us provide region-specific content such as local business case studies, relevant financial regulations, and currency-appropriate examples in our training materials. This localization makes the content more applicable to your professional environment.
Information We Collect Through Tracking
Technical Information
- Device type, operating system, and browser information
- IP address and general geographic location
- Screen resolution and device capabilities
- Connection speed and network provider
Usage Patterns
- Pages visited and time spent on different sections
- Course completion rates and learning progress
- Features used most frequently within our platform
- Search terms and content interactions
Preference Data
- Language and regional settings
- Notification preferences and communication settings
- Customized dashboard configurations
- Saved resources and bookmarked content
Data Retention and Storage
Different types of cookies have varying lifespans based on their purpose. Session cookies are automatically deleted when you close your browser, while persistent cookies may remain on your device for up to two years. Essential cookies typically last for the duration of your session, but login cookies may persist for up to 30 days for your convenience.
Analytical data is aggregated and anonymized after collection, with individual tracking information removed after 26 months. Marketing cookies generally expire after 12 months, though you can delete them at any time through your browser settings or our preference center.
Managing Your Cookie Preferences
You have complete control over how cookies are used on your device. Most web browsers automatically accept cookies, but you can modify your browser settings to decline cookies or prompt you before accepting them. Here's how you can manage cookies in popular browsers:
Browser-Specific Instructions
Chrome users can access cookie settings through Settings > Privacy and Security > Cookies. Firefox users should navigate to Preferences > Privacy & Security. Safari users can find cookie controls in Preferences > Privacy. Edge users can manage cookies through Settings > Site Permissions > Cookies and Site Data.
Keep in mind that disabling certain cookies may limit functionality on brightskill.com. Essential cookies cannot be disabled as they're necessary for basic site operation, but you can control functional, analytical, and marketing cookies based on your preferences.
Third-Party Cookies and Services
Some cookies on brightskill.com are set by third-party services we use to enhance our platform. These might include analytics providers, content delivery networks, or educational technology partners. We carefully select these partners and ensure they meet our privacy standards, but they may have their own cookie policies that govern their tracking practices.
When you interact with embedded content such as videos, presentations, or interactive tools, these third-party services may set their own cookies. We recommend reviewing the privacy policies of these services if you have concerns about their data collection practices.
Updates to This Policy
As we continue to improve brightskill.com and introduce new features, our use of tracking technologies may evolve. We'll update this Cookie Policy to reflect any significant changes in our practices. When we make substantial updates, we'll notify you through email or prominent notices on our platform.
We encourage you to review this policy periodically to stay informed about how we're using cookies and other tracking technologies. The "Last Updated" date at the top of this page indicates when the most recent changes were made.
Questions About Our Cookie Policy?
If you have questions about how we use cookies or want to discuss your privacy preferences, we're here to help.
Email: info@brightskill.com
Address: 7 Tallow-Wood Ave, Heuweloord, Centurion, 0157, South Africa
Phone: +27825537437